Virtual Solutions by Laura

digital marketing virtual assistant

How a Digital Marketing Virtual Assistant Can Help You Grow Your Business

As a small business owner or solopreneur, you may have considered hiring virtual assistant or VA. One type of VA that’s in high demand these days is a digital marketing virtual assistant.

Digital marketing is an umbrella term that describes a whole range of online marketing tasks and can include the following:

  • Website design
  • Keyword research
  • Search engine optimization
  • Local SEO
  • Setting up and managing social media channels
  • Blog Management
  • Creating website & social media graphics
  • Managing newsletters
  • Building opt-in forms & sales pages
  • And so much more

Why You May Want to Hire a Marketing VA

Being a small business owner or solopreneur means that you have to wear many hats. You have to take care the bookkeeping, marketing, sales, management and more.

But there comes a time in the life of your business that you’ll need more help if you’re going to grow your client base and income any further.

So you might consider hiring a full time office manager but that can come with a lot of challenges.

You have to take time out of your already busy day to craft a job ad, review applications, conduct interviews and then train your new hire.

Hiring a virtual assistant (VA) on the other hand can offer much more flexibility in that each one has experience with a specific set of skills.

You can hire a VA to re-design, market and manage your website or, to manage your social media marketing and newsletter. Or, you can hire a virtual assistant to generate leads and book appointments for you.

The skillsets are endless so you can hire one or more VA’s for specific short or long term projects based on their area of expertise and your needs at any given time.

And, you don’t have to worry paying for employee benefits, providing office space or furniture because your virtual assistant works virtually. They can be working remotely in a different city or country from you and taking care of business while you sleep (if they are overseas) or, enjoy a game of golf.

Maybe you’ve read that Pinterest is a really great way to drive traffic to your website and ultimately, to your sales offer but…you’re already maxed out and cannot devote the time needed to growing this channel. There are VA’s who specialize in and focus only on Pinterest marketing.

Or maybe you have a small offline business that offers plumbing or roofing services and, you want to drive more traffic to your website so that you can book more jobs. There are VA’s who specialize in website design and local seo (search engine optimization).

Either way, a digital marketing virtual assistant can help you grow your business not only by taking tasks off your plate but also by providing their expertise in areas where you haven’t been able to devote the time to developing those skills yourself.

If you’re looking for help with a new website design, website re-design, search engine optimization, local seo or Pinterest management help, check out my Services Page to see if we might be a good fit to work together.